UI / UX Design Agency
ENHANCING
EXPERIENCES.
User experience (UX) design is key to turning visitors into loyal customers. At NexWeby, we craft intuitive, user-focused designs that make navigation seamless and actions effortless. Through research, analysis, and testing, we ensure your website delivers a smooth and engaging experience that drives results.
We’ve seen a 15% increase in organic traffic since implementing their SEO strategies. The enhanced visibility has allowed us to reach more customers, strengthen our online presence, and position our business for sustained growth in the future!
Trusted by leading organisations
UX Design Services.
As a premier web design agency, NexWeby puts UX design at the core of every website and digital project we create. Beyond development, we offer standalone services, including user research, UX design, usability testing, and conversion rate optimization, to elevate your digital presence and drive measurable results
UX Audit.
If your application or website is underperforming, we can conduct a UX audit looking at personas, user journeys, conversation rates and sentiment.
User Research.
We have conducted user research for some of the biggest organisations interviewing, surveying and analysing data.
UX Design.
We design in a user-centric fashion, using the data we’ve collected during our research. We iterate rapidly using feedback from real users.
UX Testing.
We test our designs with real users and iterate based on feedback. We can conduct both quantitative and qualitative testing and provide evidence for making changes.
Partnering with your developers.
We produce web and mobile apps in our UX design studio, which means we have a deep technical understanding. If you have in-house developers, or an existing development partner, and need a user interface designed for the application they are creating, then we are your agency.
Beyond wireframes.
We can go beyond UX wireframes, mockups, and static designs and produce standards-compliant HTML toolkits, complete with documentation for you developers to utilise. This guarantees the final quality and reduces developers misinterpreting implementations. We can also produce full style guides, brand guides and branding, to help you take your application from a codebase into a fully-fledged product.
Got a project in mind?
Connect with NexWeby’s expert UI/UX design team. We bring your ideas to life with exceptional digital experiences. Request a consultation today!
Our UX design projects.
help BuyBetter.ng achieve a remarkable 50% increase in their client base through our expertise in SEO and stunning website design
We crafted the E-Santé Cameroun website with a sleek, modern design that captivates clients and boosted their Google ranking by 55%.
With our SEO expertise and stunning web design, we helped them stand out in the finance sector, achieving a 20% increase in clients.
User research and UX testing.
For over 10 years, NexWeby has perfected innovative strategies for user research, UX design, and usability testing, delivering exceptional digital solutions tailored to our clients’ needs.
Stakeholder research
We collaborate with both internal stakeholders (your team) and external stakeholders (your users) to uncover valuable insights into requirements, pain points, and brand perception. This approach fosters alignment and participant buy-in. Through interviews, focus groups, surveys, and desk-based research, we ensure every aspect of your project is informed by data and user needs.
Tree testing
Tree testing is an essential method we use to evaluate information architecture (IA), focusing on both hierarchy and naming. Poor IA can leave users frustrated and unable to find what they need. By leveraging online tools, we efficiently gather feedback from a broad range of participants to refine and optimize the user experience.
First-click testing
First-click testing is a quick and effective way to evaluate the usability of wireframes and page layouts. Using online tools, we assign tasks like locating and clicking a contact button. The results provide actionable insights, enabling us to refine designs and improve the user experience.
Moderated usability testing
Frequent usability testing with small groups is the best way to identify and resolve usability issues. We have various ways of setting up these tests and working with small groups to test, iterate, and test again.
Frequently asked questions
What is UX design?
UX design focuses on enhancing user satisfaction by improving the usability and accessibility of a product or service. It involves understanding users’ needs, behaviours, and pain points, then designing intuitive interfaces and interactions. The goal is to create a seamless experience that meets user expectations and drives engagement.
What is the user experience design process?
The user experience (UX) design process is a systematic approach that begins with research to understand user needs and behaviours through surveys, interviews, and observations. This is followed by analysis, where user personas and journey maps are created. Next comes design, which involves developing wireframes and prototypes. Testing gathers feedback to refine the design, and finally, implementation delivers the final product while ensuring user satisfaction throughout the process.
What is a UX design wireframe?
A UX design wireframe is a visual blueprint of a product’s layout, illustrating the arrangement of elements on a page. It serves as a guide for designers and developers, showcasing the structure, navigation, and functionality without the distractions of colours or graphics. Wireframes help in refining concepts and ensuring a user-centered design.
What UX design tools do you use?
We use a variety of tools to enhance our UX design workflow. Optimal Workshop helps us with card sorting, Treejack for navigation testing, and Chalkmark for design feedback. For moderated user testing, we rely on Loop 11. Crazy Egg provides valuable heat maps and session recordings, while SurveyMonkey is great for gathering insights. Lastly, we utilise Figma as our collaborative design tool.
